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Highlights of the "Smart Retail and Catering" Week (August 21-27)

Author:Smart retail and catering Time:2018/08/27 Read: 5966
Driven by technology to upgrade business formats, Beijing Jingkelong’s net profit in the first half of the year increased by 9.6%. On the evening of August 24, Beijing Jingkelong released its results for the first half of 2018.

Driven by technology to upgrade business formats, Beijing Jingkelong’s net profit in the first half of the year increased by 9.6%

On the evening of August 24, Beijing Jingkelong released its results for the first half of 2018. The announcement showed that the company’s total operating income in the first half of the year was 5.726 billion yuan, a year-on-year decrease of 7.8%; the net profit attributable to shareholders of the parent company was 29.036 million yuan, a year-on-year increase. 9.6%.

In the first half of this year, Jingkelong upgraded its business format driven by technology, continued to combine the renovation and transformation of traditional stores with the introduction of intelligent technology, and opened Jingkelong's first 24-hour self-service store based on physical stores. In addition, accelerate the promotion and use of self-service cashier equipment in stores, reduce the waiting time of customers on site, and apply new technologies to reshape the offline shopping experience for consumers.

As of the end of the first half of the year, the company had a total of 212 retail stores, including 170 directly-operated stores and 42 franchise stores, with a total operating area of about 283,400 square meters.

According to the plan, on the online side, the existing "Jingkelong APP" operation mode will be changed, continuously optimized and improved, management functions, marketing and promotion capabilities, user experience will be improved, and customer stickiness will be enhanced; leverage on third-party platforms to carry more social logistics ; Make use of physical store resources to continuously adjust business formats and product structures, expand convenience and value-added services, strengthen fresh food operations, and achieve integrated online and offline development through online and offline interaction.

In the second half of the year, the company will continue to use big data and intelligent technology to realize the integration and intercommunication of online and offline products, members, transactions, marketing and other data. Transform offline stores through digitalization, expand the use of electronic price tags, and improve the operating efficiency of stores through intelligent transformation; develop new products around the ever-changing consumer demand, introduce healthy, fashionable, and green products, and improve quality shopping experience.

IKEA's online e-commerce service covers 149 cities by the end of the year

Song Yingai, Vice President of IKEA China Retail, announced at the media release of the 2019 fiscal year held recently that e-commerce services will be launched in 2018, and it is expected to cover 149 cities by the end of the year.

Song Yingai said that IKEA China's overall deployment of e-commerce will significantly reduce e-commerce distribution costs, and will gradually cover e-commerce distribution to 149 cities across the country, and more than 9,000 products can be purchased online. In terms of delivery prices, the delivery fee for about 5,000 large pieces of furniture is 69 yuan (no weight limit); the delivery fee for nearly 5,000 small pieces of household items and accessories is 9.9 yuan.

In addition, IKEA also cooperated with WeChat to establish the "IKEA IKEA Pop-up Store" mini-program, which will be officially launched on August 27. The Mini Program will sell limited concept sets in the form of pop-up stores from time to time in the next 9 months.

All Beijing 7-11 stores connect to Meituan Waimai to develop online business

On August 20, 7-11 convenience stores in Beijing fully connected to the Meituan food delivery platform to develop online business. It is understood that there are a total of 251 stores in Beijing. From August 20th, Meituan Waimai will be connected to Meituan, and it will cooperate with other platforms in the future. The number of product SKUs on the line is more than 1,000, which is lower than its offline stores of about 2,000. number. For cooked food and hot meal food, consumers can request heating, and the store will heat it and deliver it. It is reported that 7-11 has opened food delivery business in Chengdu, Chongqing, Tianjin and other cities before, while Beijing is relatively lagging behind. In this regard, the person in charge of 7-Eleven Beijing said that various issues such as food safety, product gross profit, and actual store operation must be considered when launching a food delivery platform. The preliminary market research in Beijing took a long time, and the decision to intervene in the entire store was made after selecting a few stores for trial operation.

On the Meituan platform, 7-Eleven has many competitors, not only Japanese-owned convenience stores such as Family Mart and Lawson, but also convenience stores that rely on online channels such as Good Neighbor Fresh Life and JD Convenience Store, as well as Carrefour and Pokphand Lotus. Represents hypermarkets.

Industry insiders pointed out: Although 7-11 has a high turnover per store, it will soon face problems of rising rents, rising labor costs, and intensified competition in the industry. Therefore, 7-11 needs to change quickly.

Ito-Yokado's e-commerce cross-border purchase business officially launched on August 28

Although many traditional supermarkets have announced their abandonment of self-operated e-commerce, Ito-Yokado, which has "retired" in first-tier cities and has been deeply involved in the Chengdu area, has just completed the three-step e-commerce business from WeChat mall, O2O services to cross-border shopping.

It is reported that Ito Yokado's e-commerce cross-border purchase business will be officially launched on August 28. Previously, Ito-Yokado's WeChat mall was launched in January this year, and in July it officially launched the O2O home service. It is understood that Ito cross-border e-commerce mainly sells Japanese products, including beauty and skin care, health care products, daily necessities, mother and baby products, etc. There are two ways for the source of goods to be shipped from the bonded area and direct mail from Japan.

Ito said that considering logistics costs and delivery timeliness, the proportion of goods in bonded areas will be larger, and direct mail goods account for about 20%. Ito Yokado currently has 1 and 7 stores in Beijing and Sichuan Province respectively. Its e-commerce business mainly includes three parts: Weimall, Ito Cross-border, and Ito Daojia. Among them, the home delivery business is mainly aimed at stores in Chengdu, providing a 2-hour home delivery service within 3 kilometers of the store. The micro mall and cross-border business are aimed at consumers in most provinces across the country.

Intime’s Digital Operation Planning behind the Opening of the First JORDAN Flagship Store in Zhejiang

On August 24, Hall C of Hangzhou Wulin Intime Department Store ushered in the unveiling of JORDAN 546 YANAN, the first flagship store of JORDAN in Zhejiang, a heavyweight brand. This is also the eighth store of the JORDAN brand in mainland China, which has been opened in Shanghai, Beijing, Guangzhou, Nanjing and other places before.

In Yintai's new retail logic, digitization is the key to the reconstruction of the "people and goods yard". How to deliver good goods to the consumers they need, and how to find potential consumers of good goods are inseparable from digital operations. Through Miaojie, Intime and the brand have incubated Intime Brand Day, super-value shopping, and new product launches, etc., in order to maximize the value of INTIME365 members and enhance consumer stickiness.

The establishment of a digital membership system is a major creative achievement of the reconstruction of "people" in the journey of Intime's new retail. The digitalization of members means that the connection method between shopping malls and members has changed from a mobile phone number to an Taobao account, so that members can be identified, reached and operated. For Yintai, forge stronger brand resources, do a good job in the "field", and at the same time, through digital operations, control the "goods" and serve the "people" well.

Chongqing Department Store and Ma Ma Finance launched smart cooperation, and 4 stores launched facial recognition payment

On August 21, the reporter learned from Ma Ma Consumer Finance Co., Ltd. (hereinafter referred to as Ma Finance) that Chongqing Department Store has cooperated with the company in the field of smart retail, and launched "face recognition payment" in four Chongqing department stores. When consumers shop in these Chongqing department stores, they can quickly pay with only one face.

According to reports, the "face-swiping payment" of Chongqing Department Store uses the FaceX living face recognition technology independently developed by Ma Ma Finance, and connects to WeChat, Alipay and other payment channels. When consumers pay, they only need to swipe their faces against the system's camera, and the payment can be completed in a few seconds, which is convenient and safe.

At present, four stores including Jiefangbei Yingli Supermarket Store, Century Xindu Supermarket Store, Century Xindu Department Store, and Century Xindu Electric Appliance Store under Chongqing Department Store have launched "face-based payment" first. Next, Chongqing Department Store will continue to cooperate with Mama Finance to promote "payment by facial recognition" in other supermarket stores or shopping malls of Chongqing Department Store.

In addition, Chongqing Department Store is relying on the intelligent customer service platform independently developed by Ma Ma Finance to upgrade the traditional customer service intelligently, which will cover the five business types of Chongqing Department Store, including department stores, auto trade, supermarkets, electrical appliances, and century shopping. Ten complex business scenarios. The system is based on modular intelligent technologies such as intent recognition, multi-round dialogue, and knowledge graphs. It is expected to solve the consultation problems of users above 80% in Chongqing Department Store and greatly reduce labor costs.

Peacebird and Suning reached the latest strategic cooperation agreement, which will start the KA strategy

On the morning of August 23, Peacebird Group and Suning Group reached a strategic cooperation agreement, signed by Zhang Jiangping, Chairman of Peacebird Group, and Jin Ming, Vice President of Suning Group and President of Suning Real Estate Group.

Peacebird Group and Suning Group conducted discussions on the construction of an online and offline omni-channel retail ecosystem under the new "canal" situation of shopping centers, the new consumption scene under the ultimate smart retail, and the creation of a new dialogue environment between the brand and the new generation of consumers. In-depth discussions and a high degree of consensus were reached. At the same time, the willingness for in-depth cooperation was further confirmed, and a strategic cooperation agreement was signed to jointly lay out the business landscape.

Taiping bird revealed that in the future, Taiping bird will start the KA strategy in terms of channel layout, establish a good strategic cooperation relationship with KA group, and plan rationally on each other's projects, integrate resources, generate synergy, and form scale.

In addition, we will focus on promoting the brand collection store strategy. In the future, we will use the brand collection store as the retail site to create a trendy platform PEACEBIRD+. In addition to cosmic-level product presentations and 360° brand deep dives, the collection store also has a comprehensive experience that kills imagination. Collection stores also want to build together with consumers, which can bring surprises from the brand, whether it is the first release/limited product, or marketing activities around brand propositions; create a social interface for consumers and provide consumers with social topics.

Fresh Legend App will be officially launched in all stores in Hefei on September 10

On August 24, Fresh Legend officially announced that the Fresh Legend App will be officially launched in all stores in Hefei on September 10.

The Legend of Fresh App is a brand-new app that focuses on service rather than sales. It has six special functions: contacting the store manager, one-click refund, refund for expensive purchases, electronic wallet, lucky wheel, and points mall. Since its launch on December 8, 2017, as of August 25, 2018, a total of 203,148 citizens have been served, which is equivalent to one out of every 40 Hefei citizens using the Fresh Legend App (the resident population of Hefei in 2018 was 796.5 million people).

What's more interesting is that facing the two troubles that car owners often encounter when shopping, the first is that it is difficult to park, and the second is that they worry about troublesome consumption pain points when entering the store. In this way, consumers can book and pay online, and when they drive to the door of the store, they can "call with one button", and the shop assistant will deliver the goods to customers in a timely and accurate manner.

The APP enables stores to realize 24-hour store online, product online, member online, employee online, service online, resource online, content online, etc. An online entrance has been added to each store, realizing thousands of stores and thousands of faces, and the service scene and customer experience of the store will be improved in an all-round way.

Family Mart accelerates deployment of My FamiPay in Taiwan, online payment will be opened as soon as the end of the year

Family Mart is accelerating the deployment of its own e-wallet My FamiPay. After cooperating with Cathay United, it has added Taishin Bank cardholders who can bind My FamiPay. It is expected to open the online payment function by the end of this year or early next year. The first stage will be connected with the FamilyMart APP product pre-sale platform, followed by FamilyMart’s mobile shopping, etc. The long-term goal is to use all the online consumption platforms of FamilyMart to actively promote digital transformation.

FamilyMart’s technology concept store was unveiled in March this year, and this month, it joined hands with Taishin to create the first technology financial experiment store. Xue Dong, general manager of FamilyMart, pointed out that My FamiPay will be expanded from offline to online, and consumers will not only be able to use it in stores in the future The FamilyMart e-wallet allows you to place an order at any time on the FamilyMart online platform and pick up the goods at the store, and will even extend the "store-to-home" delivery service. You have the consumption experience of the whole family in your hands.

And the fastest to open the My FamiPay online payment function will be one of the current little golden chickens of the whole family, the whole family member app product pre-sale platform. Among them, the most widely used service is the service of buying coffee and sending cups. According to the statistics of the whole family, currently more than Among the 7 million members of FamilyMart, nearly one million have used the APP pre-sale platform, and as much as 1/4 of the sales of FamilyMart's freshly brewed coffee comes from this platform.

In addition, FamilyMart is also cooperating with Taishin to develop the layout of "Face Recognition Payment". At the initial stage, it will attract consumers to use it through marketing activities in the technological financial experimental store of the cooperation between the two parties, and test the accuracy of face recognition. Once untied, you can hit the road quickly! It is understood that before the end of the year, the employees of FamilyMart and Taixin can give priority to face payment in the store, which can also be used as a test for continuous optimization.

Backgammon and JD Daojia create the "818 Shopping Festival" for the first time

On August 18, Backgammon ushered in the annual "818 High Shopping Festival". Unlike previous years, with the strategic cooperation with JD Daojia this year, the "Happy Shopping Festival" has also moved from offline to online, becoming Backgammon's first unbounded retail shopping carnival that realizes online and offline linkage.

During the 4 months of cooperation between the two parties, an unbounded retail instant consumption operation mode has been formed, online and offline have been opened up, and a cooperation model for regional retailers to realize unbounded retail has been created.

During the "818 High Shopping Festival", the two parties will jointly explore and develop the O2O instant consumption field in third- and fourth-tier cities, so that many families can enjoy the ultimate consumption experience of one-hour delivery.

Wang Tian, chairman of BBK Group, said: "In the future, the two parties will collaborate more closely to reshape market boundaries and improve operational efficiency through retail empowerment, and further realize the digital transformation of BBK stores." Dada-JD Daojia CEO Kuai Jiaqi said : "JD Daojia's five empowering modules of traffic empowerment, performance empowerment, product empowerment, store empowerment, and user empowerment, and BBK's physical retail store resources, high-quality supply chain and brand covering hundreds of millions of consumer groups in 5 provinces and cities The advantages will complement each other. Next, we will continue to accelerate and deepen cooperation with BBK, and implement the complete online and offline integration and digital service system to more stores to bring more consumers an upgraded shopping experience. .”

Carrefour makes another effort in O2O channels

Carrefour Group released its financial report for the first half of 2018. The operating profit of Carrefour Greater China increased by 177% compared with the same period last year. Carrefour China said that after the strategic cooperation with Tencent, the digital transformation has achieved remarkable results. The smart stores cooperated by the two parties will be promoted nationwide. At the same time, The scan code purchase function will be implemented in stores across the country by the end of this year. On January 23 this year, Carrefour announced that Carrefour and Tencent signed a preliminary agreement on strategic business cooperation in China. Tencent and Yonghui may invest in Carrefour China. The potential investment will leverage Carrefour's global retail knowledge, Tencent's technological advantages and Yonghui's business knowledge, especially its deep knowledge accumulation of fresh products.

After announcing the news of higher performance in the Greater China region, Carrefour took advantage of the victory to expand its O2O sales channel again. JD Daojia has already opened a Carrefour store. This is Carrefour’s third O2O channel besides Meituan and Ele.me. In JD Daojia, Carrefour stores were marked with an obvious "new store" logo and appeared on the first screen recommendation. Compared with other stores, Carrefour also offers coupon discounts in addition to daily full discounts, discounts and other discounts. After the order is completed, a 15 yuan coupon will be returned. Carrefour China told a reporter from Beijing Business Daily that at present, Carrefour is in the internal testing stage of JD Daojia, "it has not been officially launched, and the system is running."

Vipshop will launch Vipshop and plans to enter the distribution market

Recently, Vipshop, an e-commerce platform for special sales, has launched a professional purchasing and wholesale platform — Vipshop APP. Vip.com aims to serve the vast number of purchasing agents and wholesale groups, and quickly clear inventory for brands with the help of the WeChat social platform. Relying on the Vipshop special sale industry chain, Vipshop will simplify the sales channels for brands and provide one-stop services to solve brand inventory problems. The core target group of Vipicang is the professional wholesale and purchasing agent group. In the Vipicang APP, "0 entry threshold" is one of its methods of gathering customers. Vipshop also has a vip user classification model and a monthly sales ladder rebate policy to encourage small B customer groups to buy more and earn more.

Ele.me merged with Koubei, and received USD 3 billion investment commitment from Alibaba, Softbank and others

On August 23, Alibaba Group announced the establishment of a holding company as a flagship company for local life services, holding Ele.me and Koubei. At the same time, Ali announced that it will conduct independent financing for the company, and has received investment commitments of more than US$3 billion from investors such as Alibaba and SoftBank Group. It is reported that the CEO of the new holding company will be concurrently held by Zhang Yong, the CEO of Alibaba Group. Ele.me and Koubei will continue to maintain independent operations, focusing on the local life scenarios of "home" and "store" respectively, and serve merchants and consumers through digital technology. Work together to promote the new retail upgrade of the local life service market.

Ele.me has become one of the 10 default portals on the homepage of Mobile Taobao, and its "super member" has become a part of Ali's "88 member" system. Since the beginning of summer, Ele.me has achieved rapid growth in performance in more than ten cities including Shanghai, Hangzhou, Nanjing, and Chengdu.

Koubei, on the other hand, focuses on services in the “store-to-store” scenario, focusing on mobile phone ordering, providing consumers with the entire process including finding stores, receiving discounts, ordering, paying, and evaluating. Consumers can scan the QR code to order food through the Koubei App or pre-order food in advance with their mobile phones to reduce queuing.

Meeting notice:

China Electronic Chamber of Commerce Business Informatization Association & Retail CIO Club will hold the 2018 4th China Smart Business and Digital Operation Summit Forum at Shijiazhuang International Exhibition Center on September 21-22. The core topics are:

1. Under the new retail, reconstruct the value of people and goods yards and new consumption scenarios;

2. Build a brand-new digital experience and digital operation system from commodity management to customer management;

2. Digitization of customers, products, services, marketing, supply chain, and business management, transforming business management, and reshaping business models;

4. Affiliate marketing and CRM in the global consumption scenario, building a digital consumer operation platform;

5. How can AI and big data new technologies empower the operation and management of smart stores in a people-oriented way? How to create an online new retail smart store?

6. How to build a new retail distribution system centered on stores?

7. How to break through omni-channel data barriers and tap the core value of big data?

8. How to form a new retail + technological innovation strategy of your own to improve the efficiency of intelligent and digital operations?

“智慧零售与餐饮”一周看点(8月21-27日)

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