Tencent joins forces with Chongqing Wulong to build a smart tourism platform: "Visit Wulong with a mobile phone"

On the afternoon of August 23, Tencent held the 2018 "Cloud + Future" Chongqing Summit. Qiu Yuepeng, Vice President of Tencent and President of Tencent Cloud, said in the keynote speech that the cloud usage in the entire western region has grown at a rate of 385% in the past year, among which Chongqing is leading the digital transformation of the five southwestern provinces. In the past year, Chongqing’s cloud usage has increased Speed up to 750%.

Qiu Yuepeng pointed out that Tencent has also invested heavily in Chongqing, including building a large-scale data center cluster with a total scale of 400,000 servers and setting up the first Tencent Cloud laboratory in Southwest China.

In fact, Tencent’s relationship with Chongqing is heating up. Just the day before, Tencent and the Wulong District People's Government of Chongqing officially signed a cooperation agreement at the Yuzhou Hotel to jointly create the country's first regional-level all-area smart tourism platform - "Visit Wulong with a mobile phone." Qiu Yuepeng said that Tencent and Wulong are trying to build one center + three major platforms, including the Wulong Tourism Smart City Big Data Center and a service platform for tourists, governments and tourism companies.

According to reports, "Tour Wulong on a Mobile Phone" is a digital platform created using the Internet of Things, cloud computing, big data, and artificial intelligence technology. Through functions such as personalized route customization, expert recommendations, smart customization, and smart tour guides, it provides tourists with the best travel experience. It provides one-stop intelligent services in terms of information acquisition, itinerary planning, product booking, travel note sharing, and specialty e-commerce purchases.

This is also the country’s first regional-level all-area smart tourism platform created by Tencent following the successful launch of “Visit Yunnan with a Mobile Phone” in June this year.

Wang Tao, vice president of Tencent Cloud, told a reporter from the 21st Century Business Herald that "Visit Wulong with a Mobile Phone" will be built in phases. Since certain standardized products and ideas have been accumulated in the "Visit Yunnan with a Mobile Phone" project, "the first phase of the process will be Very quickly, in about a few months.”

It is understood that the first phase of the Wulong project will exhibit a 3D visualization big data center, which will fully integrate data resources in Wulong District’s tourism industry and display the thermal trends in ticketing, admission, parking, and people flow in core scenic spots and resorts in the district. Core data such as tourist portraits and consumption in the area.

At the same time, the first phase will also launch the "Wulong New Ways to Play" WeChat applet with the main function of recommending and ordering special routes, and present the first artificial intelligence tour guide product in the applet.

Although the first phase process is relatively fast, Wang Tao emphasized to the 21st Century Business Herald reporter that the cooperation between Tencent Cloud and Wulong District will be a long-term and intensive process. “Wulong is a very important regional benchmark venue for us, and we hope to develop it deeply,” said Wang Tao. “The entire smart tourism construction is a long-term process, including the improvement of some infrastructure and the construction and improvement of big data capabilities, as well as the cooperation with Tencent Culture The integration of projects is a long-term process.”

At the same time, Wang Tao said that Tencent has established a joint team around the project to jointly operate the project. "We will collaborate with the strengths of multiple internal teams to integrate solutions," Wang Tao said. "Tencent Cloud is positioned as the outlet for Tencent's technological capabilities, and we have connections with various internal teams within Tencent."

However, since it is intensive cultivation, it means long-term investment in the project. In this regard, Wang Tao told the 21st Century Business Herald reporter that tourism is an industry that integrates public services, social development and people's lives. However, in the past, tourism was more based on resource development. "Now we have entered the 2.0 era of tourism, which is an era driven by technology, cultural creativity, and operations," Wang Tao said. "Tencent's positioning is a digital assistant tool, and we are also thinking about how to become an assistant in the tourism industry. No matter from the perspective of social effects or industry experience, this is an industry that we are very optimistic about.”

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